NEW YORK--(BUSINESS WIRE)--Veritonic, the industry’s comprehensive audio research and analytics platform, announced today the launch of its audio Attribution solution, helping brands track and measure ...

AUSTIN, Texas--(BUSINESS WIRE)--(NASDAQ: AMZN) — At unBoxed 2024, Amazon Ads launched a suite of new advertising capabilities that bring together insights from across the marketing funnel to help ...

DETROIT—GSTV, a national network that provides video content to many fuel retailers, has announced that it is working with cross-platform TV measurement company iSpot to better measure and understand ...

Tasked with measuring and reporting on performance, today’s State and local governments face multiple challenges in how they implement a performance measurement program. It often starts with a general ...

CANNES, France—Relo Metrics and VideoAmp have officially launched Total Sports Performance, a measurement and attribution solution for the sports media ecosystem. Total Sports Performance delivers the ...

Google has just announced three new tools to measure cross-platform app conversions, strengthen performance with privacy-focused measurement, and adapt to iOS and Android standards. Cross-platform ...

FactSet’s Performance Solution (FPS) supports official performance, attribution, Global Investment Performance Standards (GIPS) reporting and risk analysis. The software-as-a-service (SaaS)-based ...

CMOs face pressure to link ad spend with business results, but legacy measurement tools lack trust. Leading firms use AI-powered solutions, combining Marketing Mix Models (MMMs), incrementality ...

Take advantage of MethodTimer.Fody to measure the execution speed of your APIs and keep your ASP.NET Core applications running smoothly. In today’s fast-paced digital landscape, let’s not kid ...

Opinions expressed by Entrepreneur contributors are their own. A common challenge founders face when they outsource to a software development company is tracking the performance of developers. Since ...

Effective performance measurement and attribution solutions are an integral part of middle-office operations, and core to being competitive and compliant in an increasingly unpredictable market. BNY ...

Smarter measurement supports more efficient, safer and more sustainable operations, extending service life and enhancing uptime, whatever the industry sector. Behind the scenes, it is also helping to ...