The official logo of Major League Baseball was designed by Jerry Dior in 1968, when MLB commissioned the marketing firm Dior worked at to create a logo for the centennial celebration of professional ...

For many years now, logos have provided a great form of advertising for any entity that uses them. Logos are seen as a small identifying mark for its company, and oftentimes companies are remembered ...

People tend not to like big changes, either in celebrity hairstyles or branding, which explains why so many major logo unveilings of the past few years have ended in disaster. But rather than harp on ...

Logos have long been the most publicly recognizable branding a company can have – many are instantly identifiable from across a highway or grocery aisle and can heavily influence consumer behaviors.