The unified program, which centralizes rewards access through the recently updated Love's mobile app, expands points earning ...

Starbucks Rewards has existed since 2009. The company, long seen as a leader in restaurant technology, relies on its loyalty ...

Starbucks is making some major changes to its rewards program starting next month, and customers are not happy about the ...

Bank of America didn’t exclude premium benefits from the mix when designing its new rewards offering. Customers who qualify ...

Flying to and from Hawaiʻi doesn’t have to drain your wallet. The right airline rewards program can turn every flight into free perks, upgrades and even future trips.

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

The bank’s new program will offer rewards to personal checking account clients regardless of their balance, making 30 million ...

Gap Inc. has launched Encore, a rebranded loyalty program that will draw on the company’s file of nearly 40 million active ...

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

Some people hate customer loyalty programs. They don’t see value in them, don’t like sharing their personal information with companies, and don’t like their spending activity being tracked.