Airlines Reporting Corp. recently added two new categories to its New Distribution Capability best practices resource: branded fares and loyalty. The company in late 2023 created a working group ...

Businesses talk a lot about cultivating loyalty, yet when companies give the best deals to new customers, long-term customers can feel penalized for staying true to the same brands. Loyalty programs ...

Jai Rawat is the cofounder & CEO at Zinrelo, a loyalty platform with a holistic approach. He is a successful entrepreneur & business mentor. I see the customer engagement landscape undergoing a ...

Let’s face it: the retail industry’s first-to-market acknowledgement of the world becoming an ongoing 24/7/365 omnichannel experience has set the pace for how all industries should be thinking about ...

Today’s retail customers expect more than just great products — they expect great experiences. They want brands to know who they are, remember what they’ve purchased and anticipate what they’ll need ...

Customer loyalty is a customer’s willingness to repeatedly return to a company to conduct some type of business due to the delightful experiences, quality of products or services, and the value they ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

World of Hyatt has been the consensus best-value hotel loyalty program for years. But ...