Business innovation doesn’t come from cleaning up the mess common to many legacy systems. However, not fixing the mess can certainly slow or limit the ability to innovate. For many legacy businesses, ...
When billionaire Elon Musk bought Twitter for $44B, after attempting to back out of the purchase, he made a series of changes that saw advertisers pause or greatly reduce their spend on the platform.
In a tumultuous marketing landscape, too many CMOs are failing to keep their agency agreements up to date, argues TrinityP3’s senior consultant Nick Hand in this op-ed. He notes there’s a very real ...