One of the biggest trends of 2014 – ad tech in-housing – is crashing into one of the buzziest trends of 2023: retail media all day long. On Wednesday, Kroger Precision Marketing (KPM), the grocery ...

Add Yahoo as a preferred source to see more of our stories on Google. A supermarket chain’s animated holiday commercial is causing a deeply emotional reaction online. On Nov. 8, Kroger announced the ...

Add Yahoo as a preferred source to see more of our stories on Google. A recent announcement on the front of Kroger's ad delivered to many homes in Michigan may disappoint some shoppers. "Your weekly ...

Kroger will run a promotion from May 5–12 offering four times the usual fuel points on in-store gift card purchases, timed for Mother’s Day shopping. The deal is part of its Kroger Plus program, which ...

The Kroger Co. confirmed that it has begun phasing out its weekly print circular in newspapers, as revealed in a recent stream of published reports and social media postings. Kroger is pulling the ...

A supermarket chain’s animated holiday commercial is causing a deeply emotional reaction online. On Nov. 8, Kroger announced the release of its holiday ad, titled “Cuisine Exchange,” which features ...

Kroger’s retail media arm on Wednesday said it is building an in-house advertising platform to streamline the retail media buying process and create a unified marketing strategy. To start, Kroger ...

A recent announcement on the front of Kroger's ad delivered to many homes in Michigan may disappoint some shoppers. "Your weekly ad is going digital" is the headline notice posted on the April 19-25 ...