Billboards are doing some surprising things these days. At the Metreon movie theater in San Francisco, for instance, a high-tech display promoting a nearby Jelly Belly store projects images of jelly ...

This is sort of nifty: Coca-Cola has installed a giant electronic billboard in London’s Picadilly Square that changes its message based on external input, such as weather conditions or people waving ...

Marco Vito Oddo is a writer, journalist, and amateur game designer. Passionate about superhero comic books, horror films, and indie games, he formally worked as a Senior Writer for Collider. When he's ...

Interactive digital billboards are not just transforming the streets, they are setting a new standard for how companies interact with their audiences. The Fast Company Executive Board is a private, ...

For some advertisers, it’s not enough that ads constantly flash in front of your eyeballs. They want to make sure that you don’t just see their ads, but also interact with them in the hopes of searing ...

While billboards, banners, posters, and signs have long been part of the printers offerings, interactive billboards are breaking in with interactive ads that pedestrians can use a smartphone to ...