I’ve found that one of the most interesting predictors of success is being a good writer—even if the job itself doesn’t require much writing. For this reason, I emphasize hiring good writers and ...
Forbes contributors publish independent expert analyses and insights. Rhea Wessel is the founder of The Institute for Thought Leadership. In a recent workshop with a group of subject-matter experts, I ...
We’re professors who try to write well. We also try to help our students and colleagues write well. But, really, why bother? Among the standard answers: Because businesses want good writers. Because ...
One of the most popular formats for written online content is the humble listicle. 55% of bloggers say they’ve published a listicle in the last 12 months (only how-to articles rank higher). But this ...
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