Korean Spice Viburnum, Viburnum carlesii, is one with lots of fragrance. It’s hardy in Zones 5 through 9, with spring flowers ...

Have you also wished to have a wonderful smelling garden? Then you're gonna wanna try planting these colorful and beautiful ...

Throughout history, roses have been a powerful motif in love stories. A new wave of rose-infused fragrances is captivating a fresh generation, adding a modern twist to this timeless symbol.

PhDEF shapes petals and controls floral scent. Scientists silenced it in petunias. The flowers lost their scent but kept ...

Adding fragrance to your garden or landscape is fun, interesting, and infinitely rewarding. It's one of the most important ...

Fragrance is another reason some flowers are popular in bouquets: Hyacinth has a strong perfume and beautiful shape, but when ingested by dogs and cats, they cause severe drooling, vomiting ...

Scientists at The Hebrew University of Jerusalem have unlocked the secret behind petunia’s captivating scent—tracing it back to a single gene, PhDEF. This gene not only shapes the flower’s petals but ...

Breakthrough University of Florida research is unveiling secrets behind floral fragrance, thanks to an unlikely plant: ...

understanding PhDEF's regulatory functions could contribute to bioengineering efforts to optimize scent production in flowers, with applications in both horticulture and the fragrance industry.