Hello Kitty reaches her half-century in 2025 and Fender Japan is out to celebrate with guitars and new merchandise, including ...

Fender reintroduces the Hello Kitty Stratocaster for its 50th anniversary, blending iconic style with legendary sound.

Fender has lifted the curtain on its ... Specifically, there are new American Ultra II editions of the Stratocaster, ...

These include two classic Stratocaster models (the Player and American Professional II) along with five special editions that celebrate the history of Leo Fender's masterpiece. The 70th ...

In celebration of the Stratocaster’s debut in the spring of 1954, Fender has launched a series of 70th Anniversary models for 2024 that range from the American Vintage II 1954 Stratocaster in ...

Fender has now released two sets of anniversary models, four of which were available last year. As of now, models include the 70th Anniversary Vintera II Antigua Stratocaster, the 70th Anniversary ...

The Fender American Ultra Series was one of the best series of guitars I reviewed a while back. Now, Fender has announced the American Ultra II Series and they are calling it the most advanced ...

Fender's Director of Product Management takes us behind the considerations that go into creating a brand-new colorway – and ...

Earlier this year Fender celebrated the seventieth anniversary of the iconic Stratocaster guitar, a part of music history that has been associated with everyone from Jimi Hendrix and Eric Clapton ...