Industry leaders note that in a digital-first ecosystem, attention has become the gateway to tangible business results, signalling a broader reset within FMCG marketing strategies ...

In much of South Asia, moving a household product from factory to shelf is rarely a linear process. It is within this complex ...

Dairy Farmers, the Australian dairy group, has insisted its strategy of turning the business from a co-op to an FMCG company remains on-track despite falling profits last year. The company saw profits ...

The company offers double-digit margins on EBIT level, making it a strong investment option in the fast-moving consumer goods ("FMCG") industry. Orkla has substantially outperformed since the last ...

Dennis Kadiri has distinguished himself as a transformative leader in the Fast-Moving Consumer Goods (FMCG) sector, leveraging his expertise in Business Operations Strategy to drive efficiency, ...

ITC executive director B Sumant says quick commerce and e-commerce are aligning aspiration with access in FMCG, accelerating premiumisation and reshaping demand through a strong omnichannel strategy ...

In the age of TikTok, big FMCG brands face challenges in leading trends due to the rapid pace at which social media ...

In the fast-paced FMCG sector, field sales optimization has become essential for companies aiming to strengthen market presence, boost operational efficiency, and respond proactively to shifting ...

The FMCG industry is preparing for a new surge of expansion in 2025, driven by apparent signs of recovery and a changing market environment. Despite the challenges of 2024, which were characterised by ...

Competing on price is short-term; brands that lead with value, quality, and consumer trust build lasting loyalty and stronger margins Balancing affordability with profitability requires innovation in ...

As a strategy, Gaurang Shah, head investment strategist at Geojit Investments remains selectively bullish on the FMCG stocks on the back of a likely improvement in semi-urban and rural demand.