Add Yahoo as a preferred source to see more of our stories on Google. Google faces a federal adtech antitrust trial next week. The DOJ and 17 states allege Google used acquisitions to dominate the ...

It’s not surprising that Google’s $3.1 billion acquisition of DoubleClick in 2007 changed the ad game, but now it seems a document known as a “pitch deck” that recently surfaced shows why a growing ...

Less than a month after closing its DoubleClick acquisition, Google on Wednesday announced significant but expected changes in the ad services company that include reducing its staff and selling part ...

So long, DoubleClick. Google is doing away with the DoubleClick name, 22 years after launch and 11 years after the tech company acquired the ad tech platform, as part of the company’s rebranding of ...

A group of 12 Republican members of U.S. House of Representatives join privacy advocates in urging hearings for the proposed merger For some privacy advocates, Google’s proposed $3.1 billion ...

Google Inc.’s pending $3.1 billion acquisition of online ad-serving vendor DoubleClick Inc. will hurt consumers, according to two privacy groups opposed to the wholesale approval of the deal. The ...

As Google prepares to travel to a federal court in Virginia to face down its adtech antitrust trial next week, a newly uncovered deck sheds new light on the 2007 DoubleClick acquisition that played a ...

Google faces a federal adtech antitrust trial next week. The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick ...

The DOJ and 17 states allege Google used acquisitions to dominate the $300 billion adtech market. A pitch deck outlines how the DoubleClick acquisition played a key role in Google's ad growth. As ...