We've all done it. Picked up a couple of dolls and acted out a scene. Maybe you played with Star Wars Legos, or your Barbies, or your stuffed animals. Your toys fought with lightsabers, went to work, ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) announced that Barbie and a team of neuroscientists at Cardiff University have released the latest findings from a multi-year study ...

The National Down Syndrome Society, which collaborated with Mattel on the doll, says it's a "huge step forward for inclusion" Barbie is making history once again! Mattel on Tuesday announced the debut ...

October 5, 2006 According to toy industry analysts, traditional doll sales have taken a recent dip, in large part due to the fact that young girls are becoming increasingly sophisticated in their play ...

PLAYING with dolls can help develop children’s emotional intelligence, according to research. A team of neuroscientists at Cardiff University have released the latest findings from a multi-year study ...

The new technology comes at a price. — -- While the upcoming talking Barbie made waves after some parents called it creepy, its biggest barrier may be the shift in doll play and price. At $75, ...

Year two of the study builds on long-term research from Cardiff University neuroscientists exploring the impact of doll play on children, commissioned by Barbie® In year one of the study, research ...