Working across entirely different consumer categories showed the same underlying truth: Adoption patterns always trace back ...

All told, it's pretty clear to Target that a big shift is happening in the context of consumer spending. The fact that Target ...

AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

Numerator, a data and technology company providing insights into consumer behavior, released its December 2025 Numerator Consumer Price Index (CPI) with an advance read on inflation trends across ...

Marketing is the entire process of researching customer needs and preferences, developing product and service solutions to match, and promoting the benefits to targeted customers. Understanding basic ...

CES 2026 will deliver an immersive look at retail’s next chapter and connect retailers, brands, creators, investors, and ...

Author Filippo Marchesani shows how algorithms shape every click and equips marketers with a practical, ethical lens for understanding digital behavior. COLORADO, CO, UNITED STATES, January 2, 2026 ...

Discover how behavioral modeling helps predict consumer actions using spending data, enabling businesses to refine targeting and enhance risk assessment.

Trend fatigue is rising as fast fashion trends accelerate. Understand the effects on consumer fashion behavior and how ...

This is the first in a series of monthly conversations between Nation’s Restaurant News and The NPD Group, exploring how the restaurant industry is recovering from the COVID-19 pandemic. While the ...