Product development is a process that involves several stages, from ideation to launch it also determines the success or failure of a product. One critical step in this process is concept testing.

Design thinking empathizes with users to understand needs and develop concepts to create effective solutions for addressing those needs. The following outlines three tips that can help product ...

Close air support has saved countless lives. Since the terrorist attacks on Sept. 11, 2001, it has provided cover for American forces in Iraq and Afghanistan, often enabling them to emerge victorious ...

The iterative design principle emphasizes a cyclical process of creation, testing, data gathering, analysis, and redesign.

Developing the most groundbreaking new technology in the world doesn’t mean anything if nobody wants it or if the target audience finds it so difficult or frustrating to use that they ultimately ...

DURHAM, N.C.--(BUSINESS WIRE)--Advanced Medicine Partners, an organization that delivers process development, manufacturing, analytical development and testing for advanced therapy products, today ...