It’s really all in the name, because this mascara actually does give you a youthful, bubble-like look. The formula is ...

NEW YORK — Maybelline New York is amping up the volume yet again with the introduction of Pumped Up! Colossal Mascara by Volum’Express. The secret is on the inside — a double-curved stem that pumps a ...

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NEW YORK Maybelline New York is going big and bold with its new Colossal Volum’ Express Mascara, its first-to-mass combination of a colossal collagen formula and an enormous brush. The result: Nine ...

Maybelline is going where the influencers are. The L’Oréal-owned-cosmetics brand today announced that the video campaign for its new Volum’ Express the Colossal Big Shot mascara will feature two ...