The crypto company returned to the high-stakes Super Bowl advertising game Feb. 8 with a 60-second spot hoping to inspire a viewer singalong with Backstreet Boys’ “Everybody (Backstreet’s Back),” ...

Coinbase returned to Super Bowl advertising after four years with a Backstreet Boys–themed karaoke ad. ・The nostalgia-driven ...

Most Super Bowl commercials aim to be faster, louder and shinier than the rest. And then there are Big Game ads from advertisers like Coinbase. After mystifying Super Bowl viewers in 2022 with a ...

The Backstreet Boys made waves on Sunday with a viral Super Bowl commercial for Coinbase and now they’re aiming to be the ...

Amid the celeb sightings, 1990s nostalgia, GLP-1s galore, sports betting promos, and AI overload from last night's Super Bowl ...

Four years after the "Crypto Bowl," only Coinbase advertised during Sunday's game as the industry retreats from the marketing ...

Morning Minute is a daily newsletter written by Tyler Warner. The analysis and opinions expressed are his own and do not necessarily reflect those of Decrypt. Subscribe to the Morning Minute on ...

Coinbase Global Inc. CEO Brian Armstrong said Thursday that the company’s karaoke-style advertisement during Super Bowl LX was a deliberate bid to draw people’s attention in a crowded market.

The Super Bowl ad was not contained to Super Bowl Sunday.

With its new ad, Coinbase once again invites viewers of the biggest game in football to engage with one another in a high-energy experience. Just four years ago, in the 2022 final, Coinbase made its ...

The Coinbase television commercial has generated fierce debate, especially after it was banned A Coinbase Global ad - which doesn't even mention the cryptocurrency dealer's services once - has proved ...

American crypto firm Coinbase dropped a musical advert last week which criticized the U.K. The ad has divided opinion, winning praise from some VCs and those in the fintech industry, while others ...