BMW now has full control of Alpina and is overhauling the tuner's logo, wheel designs, and production facilities.
BMW is changing its logo. The company will start putting it on all of its vehicles, beginning in February. It looks nearly ...
The new BMW roundel debuted on the iX3 EV SUV, and it'll be introduced on other models starting next month.
BMW has adjusted one of the most recognizable symbols in motoring, yet the change is so restrained that many drivers will ...
The 2027 BMW iX3 debuts a new logo, blink and you'll miss it. But this quiet update marks the start of a new era for the ...
The changes are subtle, but that's a good thing, as the company readies to roll out its Neue Klasse design language. The new logo first appeared on the 2027 BMW iX3 EV SUV, and it'll proliferate to ...