Bethlehem Tilahun Alemu’s childhood village in Ethiopia taught her a sobering economic lesson: “We had lots of artisan talent, but no job opportunities,” she says. So, on a plot of her grand-mother’s ...

Having founded her shoe company more than a decade ago in a poverty-stricken neighborhood of Addis Ababa, Bethlehem Tilahun Alemu has reached a global audience and is now seeking to expand exports ...

Bethlehem Tilahun Alemu’s soleRebels shoes are more than a fashionable addition to your wardrobe. They’re a vote of confidence in a kinder kind of company. SoleRebels is an Ethiopian business that ...

A native of Ethiopia, Bethlehem Tilahun Alemu is the founder of soleRebels, a line of colorful footwear that pairs Ethiopian craftsmanship with western design. The handmade, fair-trade shoes are made ...

All her endeavours are built on a foundation of social development, because she believes there is huge potential on the continent for poverty alleviation through creating prosperity rather than ...

Bethlehem Tilahun Alemu is a tireless foot soldier taking Ethiopian entrepreneurship to the world. She is building a $20-million shoe factory in Addis Ababa and is also soon launching a coffee brand.

As part of the BBC's African Dream series, Bethlehem Tilahun Alemu explains how she founded the footwear company SoleRebels in 2004 in Zenabwork, the poor community in the outskirts of Addis Ababa ...

@solerebels Big Break: Alemu founded soleRebels in 2004 with just $10,000 to bring sustainable jobs to Zenabwork, a small village in Addis Ababa, Ethiopia, and an economy in dire need of a pick-me-up.