Roc Nation’s founder is a rapper, but that doesn’t mean the Super Bowl won’t ever present rock or country. Perez noted that Jay-Z’s wife, Beyoncé, has collaborated with country icon Dolly Parton, and that Reba McEntire sang the national anthem at last year’s Super Bowl in Las Vegas.

The "Not Like Us" rapper will perform during Super Bowl LIX halftime as the Philadelphia Eagles and Kansas City Chiefs face off in New Orleans.

The Philadelphia Eagles face two-time defending champion Kansas City Chiefs in Super Bowl LIX (59) at Caesars Superdome in New Orleans, La. on Sunday, Feb. 9, 2025.

As you’re probably aware, Kendrick Lamar was selected as the halftime show performer for Super Bowl LIX. What you might not know, however, is that the “Not Like Us” rapper has teamed up with fashion designer Willy Chavarria on a limited collection to commemorate the event.

If there's one thing K Dot knows how to do, it's make the absolute most of a high-profile TV moment, whether it's a performance slot on the Grammys or the biggest event in sports.

On Feb. 9, there's a strong chance that Kendrick Lamar will walk onto the stage at the Super Bowl halftime show in New Orleans, and call Drake a pedophile in front of hundreds of millions of viewers.