The Baltimore Ravens’ victory over the Houston Texans managed an average minute audience of 24.3M viewers, and U.S. viewership peaked with more than 27M viewers during the halftime show. It was the most-watched Christmas Day NFL game on record (since 2001) among the 18-34 demo, with 5.1M tuning in.

Beyoncé Knowles-Carter took the stage at NRG Stadium on Christmas Day performing the halftime show at the Houston Texans vs. Baltimore Ravens game. The 32-time Grammy-winning artist began the performance by singing "16 Carriages" while riding a white horse into the stadium.

Beyoncé's revolutionary NFL Christmas halftime show draws 65 million viewers smashing records and outshining the game while debuting Cowboy Carter.

The superstar is spreading holiday cheer during Wednesday’s Halftime Show at the Christmas Day Texans-Ravens NFL game in her hometown of Houston, Texas, marking the first time Beyoncé is performing songs from her hit album “Cowboy Carter” in front of a live audience.

Two directors involved the action-packed Beyoncé Bowl performance were Louisiana natives. Here's what role they played.

Netflix scored a total of 65 million viewers for its Christmas Day NFL games between the Ravens-Texans and the Chiefs-Steelers

In the NBA, the Christmas lineup averaged 5.25 million viewers on ABC and ESPN, a big increase from the all-time low of 2.85 million in 2023. ABC simulcast all five games this year, whereas the broadcaster only carried two a year ago due in part to its Monday Night Football obligation.

Fans were surprised this week by Beyoncé’s performance during the NFL holiday program on Netflix.