Devdiscourse11m
Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...
Balenciaga's disruptor-in-chief Demna is going to Gucci
Demna will show his final Balenciaga couture collection in July before starting at Gucci. The announcement caps weeks of ...
'Not enough': Demna's appointment as design head for Gucci met with doubts
A day after Kering appointed Balenciaga designer Demna to oversee a makeover of its struggling Gucci fashion label, shares of ...
It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House
The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 6 July before decamping to ...
Can Demna Be Gucci's Hero?
Balenciaga’s provocateur is next in line to lead Kering’s cash cow. Can he bring Italy's largest luxury fashion label back to ...
Demna Is the New Designer at Gucci
The Georgian creative will wrap up his tenure at Balenciaga with a couture show on July 9. His successor has yet to be named.
He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
Demna Explains His Most “Normie” Balenciaga Collection
Balenciaga’s winter 2025 show tries to cure us of main character syndrome. “Do I really want to do something that is ...